New Payment Form

The ‘New Payment Form’ feature in the Finance module of Retention CRM allows Associations, Chambers of Commerce, and Nonprofits to create online payment forms specifically tailored to their financial needs. These forms can be easily embedded on their websites, allowing payers (members, donors and other constituents) to pay directly through a secure online platform.

This feature offers several benefits:

• Increased payments: Online forms simplify the payments process, potentially leading to more payments.
• Reduced Administrative Costs: Automating payments processing saves time and resources compared to manual methods.
• Improved Financial Management: Retention CRM integrates payments data with constituent information, providing valuable financial insights.

How to Use ‘New Payment Form’ Feature in Association Management

Add a New Payment Form

Let’s break down the fields and settings in the context of a nursing association:

• Public Title & Title: These define what payers see (e.g., “Support Our Nurses”) and the internal reference for the association.
• Financial Type: This specifies how the payments should be categorized (e.g., “payments – General”). Retention CRM may have pre-defined options or allow for customization.
• Campaign: This allows linking payments to a specific campaign (e.g., “Annual Scholarship Fund”).
• Allow payments on behalf of an organization: This enables payers to pay in someone else’s name, valuable for membership drives.
• Introductory & Footer Messages: These sections allow adding messages to the payments form (e.g., thanking payers and highlighting the association’s mission).
• Goal Amount: Set a target amount to motivate payers.
• Start & End Date: If the payments drive is time-bound, set these dates.
• Honoree Section: Enable this for recognition gifts (e.g., payments in honor of a nurse).
• Confirmation Page & Social Sharing: These options enhance the payer experience and potentially increase payments through social media sharing.
• Active Page: This ensures the payment form is visible to the public.

By utilizing these features, a nursing association can create a user-friendly online payments form, streamline financial processes, and gain valuable insights into their payers’ base.

More Use Cases for Associations, Chambers of Commerce and Nonprofits

Use Case for Non-Profit: Animal Shelter

Scenario: A non-profit animal shelter, “Happy Paws Haven,” wants to create an online donation form to raise funds for their new “Canine Care” program. They plan to use Retention CRM’s New Payment Form functionality to design a user-friendly form that encourages donations and captures valuable payer information.

New Payment Form Design

• Public Title: Help Happy Paws Care for Our Canine Companions!
• Financial Type: Donation – Canine Care Program
• Introductory Message: “At Happy Paws Haven, we believe every animal deserves a loving home. Our new Canine Care program provides vital medical care, rehabilitation, and training for abandoned and neglected dogs. Your tax-deductible donation will help us give these deserving pups a second chance at happiness!”
• Goal Amount: $25,000 (to cover the program’s expenses for the next quarter)
• Honoree Section: Enabled (allows payers to make contributions in honor of a special pet or veterinarian)
• Images: Throughout the form, include high-quality pictures of happy dogs who have benefited from the Canine Care program.
• Social Sharing: Enabled (encourage payers to share the donation form with their friends and family on social media)

Benefits:

• The user-friendly and informative form will encourage donations towards the specific Canine Care program.
• Capturing payer information through Retention CRM allows Happy Paws Haven to personalize future communication and build stronger relationships with their supporters.
• The social sharing option can significantly expand the reach of the donation drive.

Use Case for Chamber of Commerce: Local Business Advocacy

Scenario: The Tokyo Chamber of Commerce (TCC) aims to raise funds for a new initiative that provides legal advocacy and resources to small businesses facing regulatory hurdles. They decide to leverage Retention CRM’s New Payment Form to create a targeted form for accepting online and secure payments.

New Payment Form Design

• Public Title: Support Tokyo’s Small Businesses!
• Financial Type: Donation – Small Business Advocacy Initiative
• Campaign: KCC Small Business Advocacy Campaign
• Target Audience: Set the form to be displayed only when visitors from Tokyo access the TCC website (possible through Retention CRM’s targeting features).
• Introductory Message: “Tokyo’s vibrant business community is the backbone of our economy. However, many small businesses struggle with complex regulations. Your payment to the TCC Small Business Advocacy Initiative will help us provide legal assistance, resources, and workshops to empower these businesses to thrive.”
• Company Recognition: Offer the option for payers to have their company logo displayed on a “Supporters” page on the TCC website (incentive for larger payments).

Benefits:

• The targeted donation form ensures the message reaches the most relevant audience – Tokyo-based businesses that might benefit from the initiative.
• By linking the donations to a specific campaign (“TCC Small Business Advocacy Campaign”), the TCC can track the initiative’s progress effectively.
• Recognizing payers through company logos publicly demonstrates the TCC’s appreciation and potentially attracts further payments.

Use Case for Association: Alumni Scholarship Fund

Scenario: The Alumni Association of a prestigious engineering college in Tokyo wants to establish an online donation form to raise money for their scholarship fund that supports underprivileged students. Retention CRM’s New Payment Form provides the perfect platform to design a compelling form.

New Payment Form Design

• Public Title: Invest in the Future of Engineering – Alumni Scholarship Fund
• Financial Type: Donation – Alumni Scholarship Fund
• Allow Payments on Behalf of Another Person: Enabled (allows alumni to donate scholarships in honor of mentors or professors)
• Video Message: Include a short video featuring past scholarship recipients expressing their gratitude and highlighting the impact of the program on their lives.
• Matching Gifts: Partner with local engineering firms who offer matching gift programs to incentivize larger donations from alumni currently employed by these companies.
• Recurring Donations Option: Allow payers to set up recurring monthly payments to provide sustained support for the scholarship fund.

Benefits:

• The compelling video message can effectively convey the impact of the scholarship program and encourage alumni to donate.
• The “payments on behalf of another person” option provides a meaningful way for alumni to honor influential figures in their engineering careers.
• Matching gifts and recurring donations can significantly increase the total funds raised for the scholarship program.